INDUSTRY: PROFESSIONAL SERVICES
Generate more leads
and revenue
Perform better in search results and help clients discover your professional services everywhere they search. From one centralized platform manage the facts and appearance of your business across 100+ maps, search engines, voice assistants, directories, and social networks. Take control of your digital presence and generate your own leads and referrals, without over relying on pay-per-click marketing or buying leads. Read on to learn how we help professional service providers improve their local marketing presence through increased online visibility.
Be consistent. Get rewarded.
76% of consumers who search for local business on a mobile device result in a phone call or visit within 24 hours 1. That can add up to a great deal of lost opportunity if your not visible. One of the keys appearing in local search is making sure your data is consistent everywhere. Inconsistencies can harm your local SEO. After all, if you ask five different people a question about your professional services and receive five different answers, you can’t have real confidence in any of them, right? Search engines value consistency and our custom-built integrations with Google, Apple, Facebook, YellowPages, Chamber of Commerce, Dun & Bradstreet and over 100+ other third-party apps, maps, and directories mean you can be sure your information is the same — everywhere.
1 Think with Google – How mobile search connects consumers
More visibility. More revenue.
Your potential clients are using intelligent services like search engines, maps, and directors to discover your business online. On average when you add up all the views from these 3rd-party services, you’ll find that its almost double what you get on your own website.
With Zip Listings®, we created an entirely new way for service providers to control their digital marketing across the web, from NAP (name, address, phone number) and holiday hours, to event details, sales & promotions, services provided, and more, across the vast ecosystem of 100+ third-party services that make up our Network.
Stand out from the crowd.
Take up more space, and earn more clicks by adding Rich Snippets like rating stars, pricing, location information, staff info, certification, events, photos, and more right within search results.
Search engines and voice devices like Amazon’s Alexa rely on structured data from your website to create these snippets. Zip Promoter allows you to add structured data to your website without having to hire an expensive web development team. Just copy and paste the code into your website and your done – It’s that easy.
Understand your local competition.
Find out how you stack up against competing professionals in your local search area. Choose keywords and see which of them you — and your competitors — are performing well for (and which you aren’t) so you can make data-driven decisions about your next investments.
Generate powerful client reviews.
Generating reviews and testimonials from your clients is easier than it sounds. 70% of clients will leave a review if you just ask them to! Zip Review Generation makes it easy to Fire Up Your Fans, collect first-party reviews from clients, and automatically add those reviews to your website.
Zip Promoter allows you to enter individual or bulk emails to send out review requests. Flexible email templates help you stay on brand when you request reviews to drive a consistent experience.
Stay informed with Review Monitoring.
Google. Facebook. Yelp. There’s no shortage of places where clients can leave you feedback, and with locations listed across hundreds of review sites, simply staying on top of it all can seem insurmountable. Review Monitoring leverages Zip Promoter’s direct integrations with sites across our Network to pull all your reviews, from every location, into a single dashboard so you can stay informed and respond to reviews in real-time.
Bring it all together.
Google My Business. Google Search Console. Apple Maps. Yelp. Facebook. Twitter. Chamber of Commerce. Business listings, and much more. Looking at all this data is time-consuming and doesn’t give you a complete view of your overall performance.
With Zip Promoter Analytics, it’s finally possible to combine all the data about how clients find your business— into one place. Connecting your data is as simple as a click of a button. Login your account to see everything from how many clicks your promotions get, to the search terms customers type in on Google, to how your search rankings change overtime, to how many people use Google Maps to call your business. Then, get on with your day.
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See first-hand how Zip Promoter can help you better manage your professional services marketing and local digital presence to attract more clients.