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INDUSTRIES: RESTAURANTS

Manage your restaurant
marketing across the web

When consumers search for somewhere to eat, they’re usually considering multiple options. And the main thing that makes each restaurant different from the next is the menu. With Zip Promoter, you can control of your restaurant marketing and menu items across 100+ maps, apps, social networks, food delivery services, food discovery sites, and many others. Keep reading to learn how Zip Promoter can help you quickly and easily control your menu data and digital presence.

Be consistent. Get rewarded.

One of the keys to restaurant marketing is capitalizing on local search and the key to Local search rankings is making sure your data is consistent everywhere. After all, if you ask five different people a question about your restaurant and receive five different answers, you can’t have real confidence in any of them, right? Our custom-built integrations with Google, Apple, Facebook, Grubhub, Yelp, TripAdvisor, Zomato and over 100 other third-party apps, maps, and directories mean you can be sure your information is the same — everywhere.

Today’s menu. Now.

Zip Promoter’s centralized platform enables you to control your restaurant’s menu information from one place while deploying it across the web. Whether your menus are created on a regional, or local level, are updated daily, or seasonally – you can organize and save menus anyway and anytime, then deploy them across the web.

Stand out in search results

Over 50% of consumers always, or frequently, look at pictures of food online before selecting a restaurant. Enhance your restaurant marketing strategy by standing out in search results. Add rich information about your menu items right within search results, including photos, calories and much more.

Understand your customers’ experiences.

Your customers have already told you how to improve their experience. With Review Analysis in Zip Promoter, you consolidate reviews from 3rd party sites into one dashboard and identifies trending keywords related to certain dishes or the restaurant atmosphere and see how those keywords reveal your customers’ feelings about your restaurant and menu.

Update in real-time

Openings. Closings. Menu changes. New Promotions. Location changes. Holiday hours. Emergencies. There are a vast number of business circumstances that demand real-time updates in order to keep customers informed. Zip Promoter’s real-time updates ensure that the changes you make are pushed to each platform and updated as fast as each service will allow — in many cases, within seconds.

Understand your local competition.

Find out how you stack up against competing restaurants in local search. Choose keywords and see which of them you — and your competitors — are performing well for (and which you aren’t) so you can make data-driven decisions about your next investments.

Stay informed with Review Monitoring.

Google. Facebook. Yelp. TripAdvisor. There’s no shortage of places where consumers can leave you feedback about your food and service, and with multiple locations listed across hundreds of sites, staying on top of it all can seem insurmountable. Review Monitoring leverages Zip Promoter’s direct integrations with sites across our Network to pull all your reviews, from every restaurant location, into a single dashboard so you can stay informed and reply to reviews in real-time.

Bring it all together

Google My Business. Google Search Console. Apple Maps. Yelp. Facebook. Twitter. TripAdvisor. Business listings, and much more. Looking at all this data is time-consuming and doesn’t give you a complete view of your overall performance.

With Zip Promoter Analytics, it’s finally possible to combine all your data including 3rd party data — into one place. Connecting your data is as simple as a click of a button. Login your account to see everything from how many clicks your promotions get, to the search terms customers type in on Google, to how your search rankings change overtime, to how many people use Google Maps to get to your restaurant. Then, get on with your day.

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